I checked out the new 92.3 FM, and it didn't disappoint, which meant that it did. Every single song I heard on it, between last night and this morning, I have heard on Z100. Repeatedly. (As well as several other stations.)
"Single Ladies (Put a Ring on It)". "Mo' Money, Mo' Problems." "Whatever You Like." "Please Don't Stop the Music."
And then, since they have no DJs yet, the canned promo outright disses Z100 and says that they play current hits.
The nerve!
Thursday, March 12, 2009
Gah!
Wednesday, March 11, 2009
K-Rock is Dead; Long Live K-Rock
K-Rock is no more.
The legendary New York rock station—which has gone through several reincarnations in the last few years—will no longer play rock music. Now positioned to directly compete with giant Z100 (#2 in Arbitron ratings), 92.3 FM will be Top 40, Now FM.
Radio station format changes tend to be abrupt, with notice received within a day or two of the switch. Or, as what happened in 2005 with 101.1, when the longtime oldies station just suddenly switched to Jack FM, the hot format at the time. The tri-state area was pissed, and outcries continued for the next several weeks.
The same thing is happening here. Although K-Rock, or WRXK, has been sucking for several years, it was still the default rock station, despite going through several format changes in the last decade. Most trace K-Rock’s problems back to when Howard Stern left for Sirius three years ago. Recently, it has played “classic” rock and nineties alternative, but the station had little relevance in today’s music environment, and it didn’t feed on nostalgia. Classic rock in New York is Q104.3, regular rock was 92.3. That’s how it is.
To further alienate radio fans, popular and controversial morning jocks Opie and Anthony were also given a pink slip Monday, a few hours after interviewing Russell Brand (which I happened to catch, oddly enough).
Why this change of heart? While K-Rock might have only been useful for leftover grunge fans and Opie & Anthony addicts, it still served a niche. RXP, the year-old upstart indie and alternative station on 101.9, played a vastly different type of rock, and so did Q 104. Most of the other stations on the dial were some meld of adult contemporary, hip-hop, dance, or other genres. But Top 40 is antithetical to what K-Rock has always stood for, another reason why the change feels like such a sting.
According to the Times, which broke the story, K-Rock was destroyed by the same thing that has decimated many others: American Idol. iTunes downloads and American Idol have shown that basic pop music has multigenerational appeal, and those that listen tend to purchase iTunes downloads, concert tickets and the like. So, in true fashion, they will follow the money.
Opie & Anthony had good ratings (as they point out in their Twitter post), but the station itself was ranked #21 in New York City by Arbitron. The analyst quoted in the Times article also pointed out that stations traditionally aimed at adults—106.7 Lite FM, 95.5 PLJ, FRESH 102.7—were losing listeners to younger-targeting pop stations like Z100, and that hip-hop is still very much a niche.
Radio in New York’s metropolitan area has long been a joke, an embarrassment to the city. Up until last year, unless you listened to a public station, indie rock music—even by bands as mainstream as Death Cab for Cutie—was nonexistent, and country radio has been banished for practically a decade; forget about funkier genres like ska. It’s a shame, and the internet has only accelerated the movement away from radio. New music was better off found from a million other sources, including those old-fashioned media of television and magazines.
It’s a bad move. 92.3 is so synonymous with rock that someone flipping the dial and coming across Taylor Swift or Lil Wayne will just recoil in horror and change the station as soon as their brain registers the note. To go head-to-head with a powerhouse as unchallenged as Z100 requires that the station form an identity and a difference that makes Z100 look either old-fashioned or for the kiddies (the latter point could be easy to do, if done right). Besides, the vast majority of songs Z100 plays are already spun on a number of different stations, ranging from KTU to LiteFM, and some of the lucky artists, like Rihanna, get played on all of them. Why should Now FM just be another copycat?
Thursday, January 1, 2009
On End-of-the-Year Countdowns
In another sign of I’m getting old, the number one song on Z100’s Top 100 Countdown of 2008 is Chris Brown’s “Forever”, and for the first time, I could not conjure up the song in my head. While I’m familiar with many Chris Brown tracks—“Kiss Kiss”, “With You”, "Run It", “Wall-to-Wall”, his duet with girlfriend Rihanna “Hate that I Love You”, “No Air” with Jordin Sparks—I had no clue about this “Forever”. I was mystified. The number one song according to the Top 40 station in one of the biggest cities in the world and I do not recognize it? What?
So I looked up the song online, and yep, I don’t know the song. Ok, maybe I’ve heard it once or twice (though I see how it became the jingle for Doublemint gum, though because I rarely watch TV now, I don’t know the commercial), but it doesn’t ring familiar at all. Strange…Oh. Wait. I do vaguely recognize the opening chords, but that was a signal for me to skip it. Okay then.
I’m beyond getting mad at countdown crap like this. I realized, wading through the list, that I listen to so many stations and because I purposely skip over songs and artists I don’t like (I think I’ve managed to not hear either of Leona Lewis’s singles in their entirety, a feat I’m proud of), my perceptions of what is popular and what is not is somewhat skewed. I used to try to guess what the number one song of the year would be, trying to nail it earlier and earlier in the year. A number one song has to hit its peak at the right time of the year, in a certain time of July/August, be inescapable, yet not annoying, and not a fad. I also realized that I had to tailor my guesses to the individual outlets—VH1’s top songs were not mutually identical with PLJ’s, even though they overlapped a lot. But I’ve consistently fallen short, with my guesses coming up in the second (or fifth) spots. This year, I considered (frightfully) Leona Lewis’s “Bleeding Love”, since avoiding it became an Olympic sport (alas, number one for VH1), and Rihanna’s “Don’t Stop the Music”, since that music never stopped for several months. Do not underestimate staying power.
I checked out some other stations that did countdowns. The lovely thing about the internet is now I can just read their lists; Z100 thankfully put theirs up before all the airings were done, so you don’t even have to listen to the whole countdown! (Which, as we all know, drags on and on in the 60-80 range.) Obviously Lil Wayne, Rihanna and Chris Brown rule in terms of singles and even cross genres; if the New York metropolitan region had a country station, the same would be said for Taylor Swift, who I think does much better in all genres outside of this region. The ubiquitous (and best sing-along chorus of the year) “Low” actually came out late in 2007, or else it would have undoubtedly been #1.
The problem with countdowns is I have never understood how they figure out what song places where. You can argue relative placement (and I have), but even that strange mix of sales figures and airplay does nothing for me. I remember “Sorry” being pretty damn big, a lot bigger than #98, which is a spot reserved for songs you heard once back in May, or a song that was released December 1st, but somehow that doesn’t register. I guess I just made sure to crank up that tune whenever it was on VH1. There were many other “huhs?” when skimming through the list--“Hot N Cold” is a bigger hit that “I Kissed a Girl”?—as well as good half-dozen or so songs about which I just had no clue. When I didn’t listen to a station for a week or so, or ignored FM radio for several days on end, I just felt so behind, even if day-to-day, even week-to-week, playlists don’t change that much. But then one day you realize that you haven’t heard Sara Bareilles’ “Love Song” in a while, and that that song has already peaked. And then you’re kind of sad, because you really liked that song.